UPDATE 8.17AM: The Bay of Plenty woman reported missing earlier today, has been found.

In a post on Facebook earlier this morning, police issued a plea for a woman who was last seen from her Rotorua home at 11pm on Monday, February 26.

In an update post, police now say the woman "reported missing from her Rotorua home has been located safe and well".

"Thanks for all the shares!"

EARLIER:

Bay of Plenty Police are issuing a public plea to help find a missing woman.

The 75-year-old Rotorua woman, known as Robyn, was last seen on Wrigley Road at 11pm on Monday, February 26.

In a post on Facebook, police say Robyn has dementia.

"Family and Police are concerned for her wellbeing.

"Robyn is 150-160cm tall, with shoulder-length black and grey hair.

"She is very fit and can walk long distances, and may be wearing the same jacket as in the photo.

"Anyone who sees Robyn is asked to call 111 and reference the file number 240227/4227."