2:14:27 Monday 31 March 2025

Clear veg labels would cut confusion – advocates

(From left) Ina Babic from the New Zealand Vegetarian Society, Green MP Lan Pham, Green MP Steve Abel and Claire Insley from the Vegan Society of Aotearoa New Zealand. Photo: RNZ / Krystal Gibbens

Clear vegan and vegetarian food labelling should be put into legislation so consumers can be confident that what they are buying really meets their dietary requirements, say NZ's vegetarian and vegan societies.

The NZ Vegetarian Society and the Vegan Society of Aotearoa NZ today handed over their 'Ensure Accurate Labelling of Vegetarian and Vegan Products' petition to Green MP Steve Abel, whose portfolio includes food safety.

There was no definition of vegan or vegetarian in the Food Standards Australia New Zealand Code, and food producers were not required to identify if products were vegetarian or vegan.

The Vegetarian Society said misleading and unclear labelling practices were widespread, and led to consumer confusion.

"By advocating for clear, standardised, and enforceable labelling regulations, we aim to eliminate ambiguity and ensure transparency in the labelling of vegetarian, and vegan products," said Vegetarian Society spokesperson Ina Babic.

Babic said the term 'vegetarian' should be reserved for products that contain no meat, poultry, fish, or seafood, and that any use of animal by-products (such as gelatine, rennet, or certain colourants) should also be clearly indicated.

The Vegan Society said consumers deserved to know what they were buying without having to resort to reading every item on the ingredients label.

Vegan Society spokesperson Claire Insley said they wanted to help consumers make ethical choices simply and easily.

"If a product is labelled as 'vegan' or 'plant-based', then there should be no animal products or by products in the food," Insley said.

"All too often foods that have these labels are then found to contain milk solids or honey."

That presented challenges for both those making ethical choices as well as those with allergies such as dairy.

Insley said no other country had a legal definition for vegan and vegetarian, so if New Zealand did define the terms in legislation, it would be a world first.

Green MP Steve Abel said the Greens would do what they could to advance the petition.

"Increasingly as people make dietary choices around wanting to not consume animal products, it's very important that they have access to accurate information about what food products contain," said Abel.

"So we very much support the call for there to be effective and meaningful labelling for those who want to be certain that they are consuming vegan or vegetarian products."

3 comments

Hmmm

Posted on 28-03-2025 12:31 | By Let's get real

This unnecessary use of parliamentary time is so frustrating.
The Green movement is wasting time with these frivolous issues rather than being a relevant group in the governing of the nation.
If you want vegetarian and vegan labelling, lobby the producers and supermarket chains. They are the ones that can cause change, not a parliamentarian who has been let in the backdoor by our political system.


Mr Abel is clearly...

Posted on 28-03-2025 21:04 | By groutby

....a twit.
This is another example of the foolishness of our political system to allow valuable time and resource be put in to something as minor as this, doubtless at the cost to consumers who pay the price for additional labelling which the consumer, at time of purchase it totally responsible for.
If something like this is adopted then ALL groups with 'special' needs will be on the bandwagon requiring all sorts of stuff for all sorts of reasons....such a diagnosed Coeliacs being genuinely Gluten free etc.
I would agree it would be ideal for the manufacturer to label everything for everyone, which for many is a lifestyle choice and not a necessity, but...take responsibility folks....this is most certainly not the government's responsibility...


Food Safety

Posted on 29-03-2025 14:52 | By RainbowClaire

It is government responsibility to create legislation to ensure accurate labelling. Those with allergies need to know that vegan actually means not containing dairy or eggs. There are products labelled vegan which contain animal products. At a time when our planetary resources are being stretched it's vital to know the truth of what's in a product. Not just food, anything labelled vegan should not contain animal products. Vegetarian food should not contain gelatin etc. All too often products are found not to be vegetarian on reading the small print. Consumers should be able to trust the labels.


Leave a Comment


You must be logged in to make a comment.